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In the advertising world, we know it's not the size of the market, the size of the agency, or a title that dictates the size of your ideas! The ADDY® Awards represent the true spirit of creative excellence by recognizing all forms of advertising from media of all types, creative by all types and size markets and entrants of all levels from anywhere in the world. And, every year some of the best work is from small clubs showcasing big ideas!

The American Advertising Federation (AAF) ADDY® Award competition is the advertising industry's largest and most representative competition, attracting over 40,000 entries annually from local ADDY® competitions. In fact, it's the only three-tiered competition in the industry. No other creative competition offers the opportunity and challenge to compete at the local level, move on to district and ultimately be honored as one of the best of the best at the national ADDY® competition.

And your local experience is about to get bigger! Why? After much input and many suggestions to grow and improve the local creative experience, the combined competition was born. The Thinking? A broader competitive field will offer a greater entrant experience to ad club members as they participate in the first step of the three tiered ADDY® process. That's why this year's local, Tier 1 competition will be a Mega Local with AAF Duluth/Superior and AAF Fox River joining forces to create a larger, more competitive creative competition. AAF Fox River's competition, which pulls entrants from the Green Bay and surrounding DMA, adds another 250+ entries to the 2011 ADDY® competition. With this little twist in the entries and judging, the competitive spirit of the competition will be enhanced and the Awards Show will be? Well, let's just say... interesting! The winners for each category will be honored at the Show regardless of market, along with local winners.

Don't let a small media budget prevent the ad world from appreciating your creativity. Enter the ADDY competition at www.aafduluthsuperior.org and let everyone on this frozen tundra see what you can do, and if you're really good, ad professionals everywhere are going to find out when you storm through districts on your way to the coveted gold National ADDY. But the only way you can prove great ideas really come from the frozen tundra is by entering today!

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Mark Mahla
AAF Duluth Superior ADDY Chair
mmahla@grccorp.com
Direct 218-740-3545
Cell 218-340-4907
 
Don't be shy or hesitate to ask!
FREE ADDY "Being Green" gently used plastic envelopes are available from Stewart-Taylor Printing. Remember, It's what's inside that counts.
 
ENTRY DEADLINE
Friday, Jan. 6, 2012
4-7 PM
Grandma's Canal Park